Section 101 is pleased to announce that once again company Founder and CEO Liz Leahy will be a judge for the Web Marketing Association’s 2017 WebAwards. This is the fifth year Liz has been asked to judge.
The WebAward Competition is open to all organizations and individuals involved in the process of developing web sites for organizations, companies and the government. Web sites entered must have been in general use for at least part of calendar year 2016 or early 2017. The Web Awards are accepting entries through May 31st.
Once entered and categorized, each site is assigned to three or more expert judges for evaluation. The Award Judges are informed of the mission statement and prospective audience for the site, but are not told who submitted the entry or to which category it is entered. They then visit the site, starting with the URL provided on the entry form, and assume the role of a target user. Entries are judged on the following seven criteria on a scale of 0-10 points: Design, Innovation, Content, Technology, Interactivity, Copywriting and Ease of Use.
As Liz said in her blog about her experience as a judge last year, “This isn’t just a design contest, and it’s not about a website being pretty or even which one has the newest or flashiest technology; this particular competition is about how effective the website is. At the end of the day, that’s really what a website should be about, isn’t it?”
The Web Marketing Association was founded in 1997 to help set a high standard for Internet marketing and development of the best web sites on the World Wide Web.